What it could mean to remove fluoride from water

What it could mean to remove fluoride from water

How transparent are you with patients and staff? In today's edition, we look at the importance of honesty in your communication (while avoiding oversharing). But first: if Robert F. Kennedy, Jr. is named Secretary of Health and Human Services in the incoming Trump administration, we may be dealing with an end to the practice of putting fluoride in public water. What could the impact be? Let's dive into this and more.

In this issue:

đź”· Garnering more word-of-mouth referrals
đź”· Caring for patients who are transgender
đź”· The Great American Smokeout
đź”· Reasons not to ignore a tongue-tie

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QUICK CLICKS

What makes us smile: Bruce Sofferman, owner of Smile Dental Center in Shelton, Conn., and his family will continue their tradition of collecting donated food at his dental office to deliver to families in need.

The product on our radar: Dentalez's Forest 6400 Dental Chair with the amazing combo of smart technology and ergonomic customization to maximize patient comfort.

The trend we're re-watching: The comical 2019 BuzzFeedVideo  "Dentists Reviewing Dental Scenes In Movies" on YouTube. See if you agree with their observations.

What we're supporting: Smoking cessation is a must, and today is The Great American Smokeout, part of Lung Cancer Awareness Month. Challenge your patients who smoke to give up cigarettes for 24 hours and hopefully encourage them to quit altogether.

Plus: Dental discounts and deals!

FRONT LINES

Growing your practice through word-of-mouth referrals

How would you feel about increasing your productivity without spending more money on external marketing? “Your team is a huge part of building your dental practice,” says Sara Hansen, fractional CMO marketing consultant with Productive Dentist Academy. Hansen explains that your team members are your “brand ambassadors,” and your marketing cost is zero when your team refers new patients to your practice. Listen to this episode of Everyday Practices Dental Podcast to learn how to implement this strategy for success. (Product Dentist Academy)


The importance of transparency in your practice

Transparency will help you earn trust and respect with patients and staff. If you want your team to embrace change, they’ll be more cooperative if you communicate your vision. Mark B. Murphy, CEO of Northeast Private Client Group, gives insights into instituting a new policy, owning your mistakes and the art of being transparent while avoiding too much of a good thing with oversharing. (Dental Economics)


Dental health nuances in transgender patients

As of 2022, more than 1.6 million individuals in the U.S. identify as transgender or gender nonbinary. Proper education for providers on oral health implications experienced by this population is necessary, and creating an open dialogue about a patient’s identity is important for building a productive patient-provider relationship. Dylan J. Weber, DDS reviews just some of the oral health and social challenges faced by the transgender community. (Decisions in Dentistry



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